Yonat Zwebner

Curriculum Vitae, January 2016

                                

Post-Doctoral Research Fellow                        

The Wharton School                                        

University of Pennsylvania

Philadelphia, PA 19104

E-Mail: yonatz@wharton.upenn.edu

Phone:         1-215-600-7141        

                                

Educational Background_________________________________________

PhD Student, Marketing, 2010-2015

School of Business Administration

Hebrew University of Jerusalem, Israel

Thesis dissertation, Marketing, 2008-2009

School of Business Administration

Hebrew University of Jerusalem, Israel

MBA (Magna cum Laude), Marketing, 2005

IDC Herzliya, Israel (Scholarship granted for excellence)

LLB, Faculty of Law, 2000

Tel Aviv University, Israel

Publications and Working Papers_______________________________

  1. Zwebner Yonat, Lee Leonard, and Goldenberg Jacob, (2014), “The Temperature Premium: Warmer Temperatures Increase Product Valuations, Journal of Consumer Psychology, 24(2) 251-259.

                        

**This paper was chosen to be the “StatWatch” item in the May 2014 issue of

Harvard Business Review.        

**This paper also received coverage in:

HBR Newsletter, February 12, 2014

Salon, November 22, 2013

Pacific Standard, November 21, 2013

  1. Zwebner Yonat, Sellier Ann-Laure, Goldenberg Jacob, and Mayo Ruth, (Working Paper), “Do We Look Like Our Names? Faces Match Given Names”.

  1. Schrift Rom and Zwebner Yonat, (Work In Progress), “Conspicuous Conflict: How Being Observed While Making Tradeoffs Impacts Consumers’ Choice and Why”.

  1. Schrift Rom and Zwebner Yonat, (Work In Progress), “The Pain of Choice: Preference Elicitation Modes, Effort and Conflict”.

Research Interests_________________________________________________

Honors and Awards________________________________________________

Papers Presented in Conferences__________________________________

  1. The Temperature Premium: Warmer Temperatures Increase Product Valuations (with Leonard Lee and Jacob Goldenberg)

Association for Consumer Research (ACR) Annual Conference, 2012.

Accepted for presentation at the Marketing in Israel Conference, 2013.

  1. Do We Look Like Our Names? Faces Match Given Names (with Anne-Laure Sellier, Jacob Goldenberg and Ruth Mayo)

Accepted for presentation at the Society for Consumer Psychology (SCP) Annual Conference, 2016.

Psychology Conference “On Faces, Bodies and Voices: Multimodal Mechanisms of Person Recognition”, 2015.

Emergence of Collective Properties in Stochastic Processes in Physics, Economy, Life and Human Sciences, 2014.

Invited Talks________________________________________________________

Ad-Hoc Reviewer___________________________________________________

International Journal of Research in Marketing