Erica Barnett
Austin, TX | erica@ericabarnett.com

CAREER SUMMARY I am a results-driven marketer with a passion for creating outstanding customer experiences rooted in analysis and quantitative strategy.

SKILLS/QUALIFICATIONS

SEO / PPC / SEM
Customer Retention
B2B & B2C Marketing

Web Analytics
Image and Design Tools
Iterative Project Management

Quantitative & Quantitative Analysis
A/B and Multivariate Testing
Feature Request & Spec Creation

Predictive Marketing Automation
Strategic Planning
Copywriting

PROFESSIONAL EXPERIENCE

Customer Retention Manager                                                                   Nov. 2016 – Present
Scientific Games- Austin, Texas        

Marketing Services Specialist                                                               Aug. 2015– Nov. 2016
Volusion - Austin, Texas        

Digital Media Coordinator                                                                      Dec. 2014 – May 2015
MyGO Games - Austin, Texas        

Marketing Manager                                                                                        Oct. 2013 – Dec. 2014
Kinesis Survey Technologies - Austin, Texas        

Product Marketing Manager                                                                        June 2011 – Oct. 2013
Night Owl Games - Austin, Texas        

EDUCATION        
Bachelor of Applied Arts and Sciences, Business                                                                  
Texas State University - San Marcos, TX -  Summa Cum Laude