Whether you’re a beginner or a pro, attend this event to elevate your use of social media. On Saturday, we will focus on Twitter, blogging, LinkedIn, Facebook, ZeekBeek, and Avvo. On Sunday, show up to our hands-on workshop with an idea for a blog, and you will leave with a working blog.

This program is open to the public. Lawyers, law students, academics, judges, court staff, and all other legal-service delivery professionals are welcome to attend.

SATURDAY, JUNE 27

9:30am - Coffee & bagels provided
10:00am - What Lawyers & Law Students Need to Know about Social Media (Kevin O'Keefe)
10:30am - Five Future Reasons to use Social Media Today (Ken Grady)
11:00am - Twitter
     - Introductory track – set up your Twitter account and learn basics and best practices (Amani Smathers)
     - Advanced track – topics such as lists, increasing engagement, analytics, & third party tools (Kevin O'Keefe)
12:00pm - Blogging for lawyers and law students (Kevin O'Keefe)
12:30pm - Lunch
1:00pm - LinkedIn
    - Introductory track – set up your LinkedIn profile and learn basics and best practices (Beth Wickwire)
    - Advanced track – topics such as increasing engagement, publishing posts, and analytics (Kevin O'Keefe and John Reed)
2:00pm - Including Facebook in your Social Media plan (Kevin O'Keefe)
2:30pm - Concurrent -
    - ZeekBeek - 30 Minutes to Your Online Presence (Kamie Hutson, Gary Gonzalez, Greta Hogan, Irene Mo)
    - Avvo - 10 Statistics that Prove Law is Moving Online (Dan Lear)
3:10pm - Concurrent -
    - ZeekBeek - 30 Minutes to Your Online Presence (Kamie Hutson, Gary Gonzalez, Greta Hogan, Irene Mo)  
    - Avvo - Not Your Father’s Social Media and Ethics Presentation (Dan Lear)

5:30pm - Networking Event at Black Cat Bistro, 115 Albert Ave, East Lansing, MI 48823
 

SUNDAY, JUNE 28

Hands-on, Build-a-Blog workshop – show up with an idea; you will leave with a working blog.

9:30am - Coffee & bagels
10:00am - Come with an idea, and build a blog (Kevin O'Keefe)
12:30pm - Working lunch
3:00pm - Launch your blog (Kevin O'Keefe)
 
Law College Building
648 N. Shaw Lane, Room 343
East Lansing, MI 48824

Parking: Shaw Lane Parking Ramp- free on the weekend
 
For more information contact Daniel W. Linna Jr.
in the Career Services Office at 517-432-6830 or linnadan@law.msu.edu

Coffee & bagels and lunch on Saturday and Sunday provided courtesy of our event sponsors, LexBlog, ZeekBeek, Rain BDM, and Avvo. Thank you to the many other individuals and organizations contributing to this event.