OD - Test Prioritization
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

View only
 
 
BCDEFGHIJKLMNOPQRSTUVWXYZAAABACADAEAFAGAHAIAJ
1
PotentialStrengthStrength on Test pages
2
HypothesisViewVoiceValidatedVerifiedValueHypothesis StrenghtHomeCategoryListingPDPCheckout 1Checkout 2Checkout 3
3
Lower cognitive load will increase conversionHighHigh1HighLow15,0HighLowLowLowHighHighHigh
4
Higher self-efficacy will increase conversionLowMedium0LowLow5,0MediumMediumMediumMediumHighHighHigh
5
Feed forward increases certainty and thereby conversionHighLow0LowLow7,0LowLowLowMediumLowLowLow
6
Giving small rewards throughout the process increases conversionMediumMedium2LowLow10,0HighMediumMediumMediumMediumMediumMedium
7
The implicit presence of others will increase conversionHighHigh3HighLow19,0HighLowLowLowHighHighHigh
8
9
10
11
12
13
14
15
16
17
PotentialImpactPowerEaseScore
18
HypothesisTest DescriptionTest NameTest pagePlatformCustomer segmentSuccess MetricAverage Conversion ValueHypothesis StrengthPage StrengthWeekly visitorsConversion rateNumber of Test VariationsMinimum Detectable EffectEstimated RuntimeLift in 6 monthsEstimated Level of EffortPrioritization ScorePrioritization Rank
19
Feed forward increases certainty and thereby conversionReplace prices with price rating symbolsListing Price symbolsCategoryDesktop / TabletAll visitorsOrders€ 907Low80.0002%25%3€ 187.200Medium9,34,02%
20
The implicit presence of others will increase conversionAdd animated micro-interaction that displays percentage booked hostelsCheckout ScarcityCheckout 1Desktop / TabletAll visitorsOrders€ 9019High40.0003%25%3€ 140.400Medium32,51,03%
21
Giving small rewards throughout the process increases conversionShow list of other popular hostels below room optionsPDP Popular hostelsPDPMobileAll visitorsOrders€ 7510Medium60.0005%25%2€ 292.500High15,03,05%
22
Feed forward increases certainty and thereby conversionDisplay search form with all fields on pageload and empty fieldsHome FormHomeAllAll visitorsOrders€ 1007Low10.0005%25%8€ 65.000Low5%
23
Higher self-efficacy will increase conversionForm field in checkout greenCheckout FormCheckout 2AllAll visitorsOrders€ 1005High30.00010%25%2€ 390.000Low19,52,011%
24
Lower cognitive load will increase conversion150
25
0
26
0
27
0
28
0
29
0
30
0
31
0
32
0
33
0
34
0
35
0
36
0
37
0
38
0
39
0
40
0
41
0
42
0
43
0
44
0
45
0
46
0
47
0
48
0
49
0
50
0
51
0
52
0
53
0
54
0
55
0
56
0
57
0
58
0
59
0
60
0
61
0
62
0
63
0
64
0
65
0
66
0
67
0
68
0
69
0
70
0
71
0
72
0
73
0
74
0
75
0
76
0
77
0
78
0
79
0
80
0
81
0
82
0
83
0
84
0
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
Loading...