Getting the Job Done: 2017 Frontline Staff Survey
1. About your work.
I work for a nonprofit with 1 to 5 people.
I work for a nonprofit with 6 to 25 people.
I work for a nonprofit with over 25 people.
I work for a nonprofit, but I'm looking for a new job or a promotion.
I am considering a career transition into the nonprofit world.
I work for a donor agency.
I am a consultant to nonprofits.
Your Optional or Additional Information for Number 1
2. What is your job title—or what do you do?
3. City and the country where you work.
4. The type of work your organization does. Check all that apply.
Health services/healthcare reform
Human services/social services
Sustainable food and agriculture
Grant giving foundation
Poverty & social justice
Your Optional or Additional Information for Number 4
Where do you feel you need the most help? Not all of these ideas and techniques will apply to your job—but please check as many boxes as you like! If something important to you is missing from our list, just type it into the "Your Optional or Additional Information" text box. We love to hear your thoughts and comments!
5. Marketing and Communications. I can use help with:
Writing an achievable communications calendar.
Clearly identifying who our target supporters are: Who and where are they? What type of support do we want from them?
Identifying specifically what potential supporters are looking for, where they look for it, and how the ask for it.
Clearly articulating what our organization does in a sound bite.
Increasing active engagement with our donors and supporters.
Identifying foundations for funding our programs.
Collecting compelling stories from our programs to share with donors.
Writing regular, effective donor email newsletters.
Using tools, techniques and editable templates to speed up the writing process.
Effectively orchestrating social media.
Your Optional or Additional Information for Number 5
6. Online Donations and Fundraising with Individuals. I need help with:
Determining if online fundraising is for my nonprofit.
If so, learning effective online fundraising techniques.
Developing website landing pages that quickly call donors to action.
Determining the best things to ask donors for that will lead to a commitment.
Optimizing our site so that potential donors find us first (SEO).
Building our mailing list by getting website visitors to subscribe to our newsletter.
Your Optional or Additional Information for Number 6
7. Project Grant Development. I want to be better prepared for contacting donors by:
Conducting a needs assessment to determine specific, verifiable community need.
Clearly identifying underlying causes for a community challenge that needs to be solved.
Identifying activities proven to solve these community challenges.
Learning how to better develop a program/project that is attractive to donors.
Learning how to better design a program/project that is manageable.
Learning how to better write budgets, action plans and schedules.
Learning how to better design monitoring and evaluation plans.
Being able to better identify potential donors for funding the project.
Your Optional or Additional Information for Number 7
8. Program/Project Management. I would like to learn more about:
Running projects using the tools written during grant development.
Finding, managing and keeping volunteers.
Project monitoring and evaluation.
Your Optional or Additional Information for Number 8
9. Internet & Technology needs at your nonprofit. We need to be:
Developing a website for our organization.
Modernizing our website to be more engaging for visitors and quickly call them to action.
Modernizing our website to be mobile friendly for visitors with tablets and smart phones.
Learning how to manage and regularly update our website.
Developing an effective email newsletter program.
Finding an email newsletter service provider.
Learning how to send emails through our email newsletter service provider.
Learning effective ways to convert website visitors into new subscribers.
Learning more about daily computer programs like Word, Excel and PowerPoint.
Your Optional or Additional Information for Number 9
10. Marketing with a Google AdWords Grant Program
We would like to learn how to get a $10K a month Google AdWords grant.
We need to train a staff person to start using and managing a new AdWords account.
We have a Google AdWords grant but we would like to learn how to optimize and manage our AdWords account to increase successes.
Your Optional or Additional Information for Number 10
11. Are you considering participating in a training program this year?
12. If I could participate in a training program I would like to focus on:
Marketing and communications.
Online donations & fundraising.
Website development and management.
Newsletter and mailing list development.
Google AdWords grant development and management.
Social media development and management.
Your Optional or Additional Information for Number 12
13. Where do you normally find/look for training opportunities? Can you recommend a website, blog, newsletter or social site for upcoming training programs? This information will really help!
14. What is your gender?
15. What is your age?
30 - 49
50 - 64
65 years and over
16. Any additional comments that you might like to add? We like them!
Thank you for your participation in this Survey. Your candid input and time are greatly appreciated. We will be releasing a compilation and analysis of everyone's great input in next month’s newsletter.
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