PWRD Notes:
9/6/07 – Initiation from CIBC and SIG
Leading game developer – proven track record – strong pipeline
Creative content – shorter lead time – frequent in-game expansion packs and upgrades (leads to longer game lifespan)
New competitors hitting the market – industry is “hit driven” leading to higher risk.
Massively Multiplayer online Role Playing Games (MMORPG) have realized returns of 40-45% on invested capital
Online game sector to grow at 26% rate from 2006-2011 in China
Competitors such as SNDA (29% market share of online gaming) vying for market share – makes success a function of who captures interest of gamers – creativity and short lead time to market are strengths of PWRD
PWRD haws 9 titles in pipeline through 2008
CIBC forecasting nearly 100% growth in revenue and EPS in 2008 but slowing to industry growth rate of 26% in 2009. Estimated EPS in 2007: $0.54 – 2008: $1.07 – 2009: $1.35
Currently trades at premium to peers due to strong EPS visibility as 2 primary games in early stages of life cycle and 9 releases scheduled.
Online game play is #1 internet application in China in terms of time spent – appeals to 30 and under age group
Online entertainment more appealing as “one child” law reduces playmates, no widespread sports leagues to follow, and censorship makes traditional TV entertainment less appealing
Revenue model evolving from time-based charges to paying for items in the game. – low cost to enter may drive additional traffic that will eventually spend on items
Possible shortage of 3-D graphic designers may help to thwart competition
Competitor NTES (26% market share of online gaming) has weak pipeline and likely to defend market share through strategic acquisitions
NCTY (15% market share) had tough quarter due to infrastructure upgrade but should release multiple games in ’07 and ‘08
PWRD has 5% market share in online gaming but has developed leadership in 3D item based MMORPGs
Beginning to license games overseas – CIBC skeptical this could drive meaningful revenue
Management has stated intention to make strategic acquisitions
Gross margins near 80% and operating margin over 40%
Currently operates 4 games:
Perfect World I (time based revenue)
Legend of Martial Arts (item based)
Perfect World II (item based)
Zhu Xian (fantasy – item based)
3D game developing engine gives PWRD competitive advantage in developing 3D games quickly and with quality
CIBC Report 11/13/07
- Q3 revenue $28.5m and EPS $0.29 (consensus was $22.8m and $0.15)
- Average quarterly spend per user increased to $18.2 from $13.3
- CIBC Raising estimates to $0.29 fro Q4 and $0.83 for 2007
- Company reports average concurrent users of 513k – up 15% from Q2 and 80% from last year
- Strength from new ZhuXian game as well as large scale marketing campaign (perfect storm) and new expansion packs in all games
- Although R&D spend was higher in absolute monetary terms, margins keep improving due to higher revenues
- Pipeline continues to be robust with 2 new games going beta in Q4
o Chibi (MMORPG) will be released along with highly publicized movie of the same name in early 2008
o Hot Dance Part (casual game) – will be PWRD’s first causal game launched
- Two new agreements to enter online gaming marketing in Indonesia and Russia
SIG Report 11/9/07
- Flattish Q4 guidance appears conservative but still higher than broad expectations
- Strong balance sheet with cash of $189m or $3.34 per ADR
- GAAP earnings may underestimate strength as purchases are amortized over the useful life of the item
- International expansion could significantly add to the company’s growth
Pali Research 11/9
- “We believe it is important to look into Q1 2008 and beyond”
- New game launches serve as a driver for revenue growth and expansion packs serve to maintain those levels.
EPS Release and conf call 2/25/08
- Q4 revenues 35.4m up 20.8% sequentially and 325.2% y/y
- EPS 0.36 or net income of $20.0m
- Average concurrent users 624,000 up 12.8% sequentially and 159.9% y/y
- ARPU up 3.8% sequentially and 85.2% y/y
- Successful launches of expansion packs, Perfect World II in Korea and Beta Launches of new games
- Gross margin 85.1% versus 83.4 last quarter and 77.9% y/y
o Cost savings with fewer leased servers coupled with strong revenues
- $205.1m cash reserves
- Entered overseas licensing agreements with Cubinet Interactive to license “Legend of Martial Arts” in Vietnam and “ZhuXian” in Vietnam, Thailand, Malaysia and Singapore
- Q1 revenue expected 7-10% higher sequentially
- Increasing international exposure has been a primary focus
o New office in US to strengthen understanding of market and recruit top talent
- Four games still in development stages – commitment to diversify product stream (with risk of cannibalization)
Pali Research 2/25/08
- EPS report demonstrates PWRD’s ability to grow with existing games as well as new launches
o Life cycle of games not as short as many believed
- Stronger than expected Q1 guidance
SIG Report 2/25/08
- Margins strong while still devoting capital to marketing
- Total of 7 new games to be launced in ‘08
o Less of a hit driven story than competitors due to 3D game engine
Plenty of room for growth both by adding users as well as increasing ARPU